Travel Alberta
remember to breathe
It took over 8 months to film this campaign, with thousands of kilometres travelled, many epic views of Alberta, and a team at Critical Mass that pulled off some amazing TV spots to showcase Alberta.
Planes, trucks and snow coaches, chair lifts and climbing gear, snow shoes and ice skates, helicopters and drones, a herd of buffalo, a dinosaur adventure and a golden retriever in a canoe, most of all we had to… Remember To Breathe